Small business owners tend to dismiss branding strategy as something that only big companies do. But nothing could be farther from the truth.
Your brand is at the very core of your company. It’s the sum of your customer’s thoughts and feelings about you and the things that they associate with you. It sets you apart from competitors and tells the story of your business.
With consistent branding, your company will enjoy the trust and loyalty of your customers. They know exactly what you stand for and why you’re better than the competition.
With 9D Agency, you’ll have a brand that speaks for itself.
Every small business will get a customized branding strategy plan, but all our services cover the following:
How well do your existing campaigns, creative content, and marketing materials represent your brand? We take a look at the health of your branding—how strong, coherent, and aligned it is. We collect feedback, determine the room for improvement, and draft a timeline for your brand update.
We take a look at the different sub-brands under the parent brand. This is especially important for small businesses that grew over the years and mix legacy brands with new brands. We make sure that the identities of each sub-brand are different but are still coherent with the business’s branding.
What do you want to be known for? This is what we zero in for our brand positioning. We establish a clear sense of what sets you apart from everyone else in the industry. Our team uses different positioning approaches to ensure that your customers connect with you.
Once we’ve crafted the branding strategy, our team handles the execution of the action plan and monitors it closely for performance. You will receive regular updates about the progress. Plus, you get a bi-weekly strategy call with our team.
Yes, a lot of small businesses get by without a branding strategy. But what they don’t know is they could earn so much more when they have consistent branding. It’s not just profit; we’re talking about the trust and loyalty of customers.
And the worst-case scenario? Customers are confused with scattered messages that contradict each other. They don’t know why your products or services are better than the competition. Even your team doesn’t know why you’re better than the competition. And with a leg up, your competitors find it easy to acquire customers.
With 9D’s brand strategy, you will be far from that scenario.
